Cannabis Companies Finding Purpose in Honoring Veterans

in Culture

Every November, Americans take a collective breath to honor those who’ve worn the uniform, the ones who stood watch in silence, who carried both pride and pain home with them, and who continue to serve in quieter ways long after their military careers end. 

For many veterans, returning home can be its own kind of battle. Sometimes this can be finding meaning in the noise of civilian life, rebuilding identity, or confronting the invisible scars left behind. In a surprising but welcome turn, the cannabis industry has become one of the places where many are finding not just healing, but purpose at the same time. 

This Veterans Day, several cannabis brands are showing what it looks like when gratitude is more than a marketing slogan, when it becomes support and community. 

Crafted by Veterans, For Veterans 

In Colorado, Missouri, Ohio and Massachusetts, Dialed In Gummies is marking Veterans Day with the launch of its limited edition “DD214 Batch,” named after the official discharge form every service member receives upon completing their time in the military. The batch features a Berry Swirl Hybrid flavor infused with 10mg of full-spectrum solventless rosin THC per gummy, which is crafted by veterans on the Dialed In team.  

“The DD214 batch was inspired by the veterans who proudly serve on our team,” says Spencer Beymer, a U.S. Air Force Senior Airman (Fire Protection Service, 5 years) and Field Service Manager at Dialed In Gummies. “It’s a tribute to their journey and the discipline and teamwork they bring every day.” 

Each package carries a handwritten note from Beymer. It’s a small, human touch in an increasingly corporate industry. And with $1 from every unit sold donated to veteran-focused organizations, the gesture extends beyond symbolism. 

As Max Vansluys, President of Dialed In Gummies, puts it: “ …

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Author: High Times Contributors / High Times

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