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Defense Wins Championships: Why Distribution (Not Branding) Will Determine Who Survives the Cannabis Shakeout

By Eric Offenberger via Cannabis Confidential 69% of cannabis consumers have no brand preference. 18% say brand influences their purchase at all. The durable competitive moat in this business is not the brand on the package. It is the licensed retail door through which that package reaches the consumer. Editor’s note: Eric Offenberger is the… Keep Reading

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Newly-Formed Latino Cannabis Alliance Wants Power, Not Symbolism

Launching March 31, the new national coalition says Latino communities have spent years shaping cannabis reform while being sidelined in the rooms where policy, capital and power move. Its leaders say the mission is bigger than visibility: build organized influence at the intersection of cannabis, immigration and drug policy. The Latino Cannabis Alliance is launching… Keep Reading

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I Was a Cop Who Enforced Marijuana Laws. Now I’m Speaking Out.

“Do you know why I stopped you this evening?” “No sir, I was going the speed limit…” “You have a taillight out, and you failed to stop before entering the roadway back there at the gas station. Do you have your license and registration?” “Uh, yeah, it’s right here… I’ll get that fixed as soon… Keep Reading

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Virginia Lawmakers Passed A Bill To Free Weed Prisoners. Now It’s Up To The Governor.

Virginia lawmakers have sent a marijuana resentencing bill to Gov. Abigail Spanberger, opening a path for people still incarcerated or under supervision for old cannabis convictions to get back in court. Virginia lawmakers have sent a marijuana resentencing bill to Gov. Abigail Spanberger, moving one of the state’s most overdue cannabis reforms a step closer… Keep Reading

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Ball Vapes Are the Espresso Machine of Dry Herb Vaporizers

Major breakthroughs in dry herb vape tech have pushed performance to new levels of potency and power. At-home vaporists are experiencing stronger, more flavorful sessions than ever before, and a new level of cannabis extraction has emerged. What Is a Ball Vape?  Ball vapes are a newer type of dry herb vaporizer that can deliver… Keep Reading

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Emotional Zombies: How Weed Can Teach Us to Feel (Again)

Never before in human history have we been exposed to so many sensory stimuli at once, and never, ever, have we felt so little. We live perpetually overloaded with screens, multitasking, demands for constant performance, and hyperproductivity. Thus, the mind remains permanently switched on, without the possibility of taking restorative breaks. And from so much… Keep Reading

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