Berner has a word for the guys who show up with a term sheet and no feel for the plant. He calls them the Chads — like many others in the cannabis community do. A new wave of them is coming, and the last wave ate a generation of founders. On the morning of June… Keep Reading
There is no registry, no copyright and no authority. Six breeders on how a plant gets its name, who has the right to give it one, and why the market is drowning in names that mean nothing. Among a seed bank’s spreadsheets, life finds its way through a succession of cold codes: F2, BX1, phenotype… Keep Reading
The creator of biohacking talks psychedelics, plant intelligence, integration, surrender, and why optimizing the human machine was never the final destination. Psychedelic culture loves a breakthrough. The vision. The revelation. The moment everything suddenly makes sense. We talk endlessly about ego death, mystical experiences, and those flashes of clarity that can make a single night… Keep Reading
For our 50th anniversary, we handed the plant to the artists making its most striking images and got out of the way. It started with a family portrait that took 144 hours to draw. Check out all of the art and pictures from our 50th Anniversary print mag below. Light up, scroll and enjoy. This… Keep Reading
Many growers treat CalMag as an emergency correction for a plant that is already showing symptoms. In soft- and RO-water systems, its more important role happens earlier: conditioning the water into a stable foundation before nutrients are added. In most commercial grows, a bottle of CalMag sits near the reservoir and gets reached for almost… Keep Reading
They come from the same plant. What separates them is a distinction in federal law that many consumers don’t fully understand. Picture two THC gummies sitting side by side. Both contain five milligrams of THC, produce the same effect, and would appear identical under laboratory analysis. Yet one can only be purchased inside a licensed… Keep Reading
Ceremonial cannabis use is on the rise. So is a stranger phenomenon: cannabis getting demonized by other plant medicine practitioners. “You’re giving your life force to weed,” plant medicine facilitator Iván Chocron says on a 2025 episode of the Integrating Consciousness podcast. “And weed is giving you something so that you feel that giving your… Keep Reading
Dr. Peter Grinspoon’s new book “Aging Well with Cannabis” reframes the plant as what one geriatrician calls an “exit drug”: a tool for helping older Americans reduce their reliance on the prescription medications stacking up in their medicine cabinets. With 60 million Americans over 65 and twice that over 50, the book targets the fastest-growing… Keep Reading
The idea may sound strange: a tobacco plant producing compounds like psilocybin or DMT. Sounds strange, right? You’ve probably never heard of it. But beyond the initial shock, what’s happening in the labs is less about “blending worlds” and more about something much deeper: changing the way these substances are produced and, eventually, the way… Keep Reading
As we all know, cannabis is a plant. But many cannabis products aren’t. That might sound obvious, but if you walk into most dispensaries today, you might start to wonder if the industry remembers that. Because the reality is that most cannabis consumers today are not actually getting products that resemble the whole plant. What… Keep Reading
