4,516 people logged what they drank for three weeks. On the days they had a THC beverage, their odds of also drinking alcohol fell by roughly half. The finding held for 23 of the 36 products tested, and moved the same direction in every one.
The largest real-world study of hemp THC beverages has published its numbers, and the clearest thing in it has nothing to do with sleep, pain or productivity.
It’s beer.
MoreBetter, a Philadelphia research firm that has run observational studies on consumer products since 2016, tracked 4,516 people across 36 products from 23 brands, at doses between 1 and 10 milligrams of THC. Each participant logged seven days before touching any product, fourteen days on it, then answered an exit survey. Every person served as their own control, measured against their own pre-use baseline. The fieldwork ran in two waves across 2025, so the results are new rather than the research. The company published the full dataset free on its Real-World Data Exchange platform and prepared a findings summary exclusively for High Times, breaking out the numbers behind each measure.
From the findings summary MoreBetter prepared for High Times.
On a participant’s ordinary day, before any of this started, the modeled probability that they would drink alcohol was 22.9%. On days they drank one of these beverages, it was 10.9%.
Probability of drinking alcohol
Modeled per person against their own pre-use baseline. Significant for 23 of 36 products.
Before any product use22.9%
On days they drank a THC beverage10.9%
Every one of the 23 significant results moved the same direction. No product produced a significant result pointing the other way.
Source: MoreBetter, Ltd., Infused Beverage Study.
Two Measurements, One Direction
What gives that number weight is that it doesn’t come from asking anybody about it. It comes from what people logged, day by day, about what they actually …
Read More
Author: Javier Hasse / High Times
