“Do not go there!” Valentina, a 27-year-old designer living in Medellín, yelled when I told her that I planned on visiting the Casa Museo Pablo Escobar, a museum dedicated to the Colombian drug lord.
A quick Google search made me change my mind. The entrance fee to the museum is $30 – a hefty sum in a country where a full meal will typically cost you less than $5, and most of the museums are donation-based or free-of-charge. On top of that, online reviews were making the place out to be a rip-off, a collection of meaningless personal possessions, shoddy reproductions, and revisionist history.
But that was not why Valentina told me not to go. A native Colombian, she felt it was disrespectful for tourists like me to go and waste their time, energy, and money on an individual who callously killed and intimidated so many of her countrymen.
Unfortunately, that’s exactly what tourists are doing. For many – although certainly not all – it’s one of their primary reasons for coming to Medellín in the first place. Colombia has been attracting travelers with a perverse admiration for Pablo Escobar for decades, but the number of narco-tourists increased drastically following the release of Netflix’s Narcos, which has turned the kingpin from a fading memory into an alive-and-well pop culture icon.
While the Netflix series has boosted Colombia’s tourism industry and by extension the Colombian economy as a whole, Colombians are – understandably – upset that one of the most hated characters in their history books has now become the country’s de facto international ambassador.
“To many of us, Pablo is our Hitler,” one person from Medellín told me. “To a few he was a hero, but mostly he brought a lot of evil to our city, and we will probably never get …
Author: Tim Brinkhof / High Times