The ritzy, upscale Los Angeles neighborhood Bel Air will welcome a new arrival: a cannabis store, run by rapper Xzibit, who proudly represents the West Coast. It’s the rapper’s latest foray into the cannabis sector after launching a cannabis-themed podcast and a cannabis brand Napalm.
Xzibit’s West Coast Cannabis (XWCC) opened its doors last month but operators want to kick off with a bang and some opening ceremonies. The store is located off the 405 freeway on Sepulveda Blvd., on the second floor of a building. The store will celebrate the launch on April 28 with a grand opening and a 4:20 p.m. ribbon-cutting ceremony, followed by a block party.
The store opening gives Xzibit the distinction of being the sole adult-use cannabis retail licensee in Bel Air, Benzinga reports.
“The West Coast is more than just a term that describes where we live, it stands for the culture of everything that represents us. From entertainment to our beloved sports teams, our car culture, our neighborhoods, and beaches, we are proud citizens of this community and XWCC is a celebration of all of the above,” Xzibit stated. ‘We are honored to be able to open our doors in such a special location and invite everyone to come celebrate the West Coast along with us.”
The University of California, Los Angeles (UCLA) is not far from Bel Air, and Xzibit’s new store has a unique approach. In a press release, XWCC announced that UCLA students are invited to try out the new cannabis store, with the promise of a 60% discount on premium cannabis products, which demonstrates XWCC’s commitment to directly helping the local community.
If anyone needs a discount, it’s students with the burden of tuition and living expenses—especially students in California.
“Nestled in the iconic …
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Author: Benjamin M. Adams / High Times
