The Rise of the First Smoke of the Day Podcast

in Culture

The popular weed podcast First Smoke of the Day recently put on a “Family Reunion” in Los Angeles, inviting supporters of the show and everyone who has appeared on it. Hundreds gathered, coming from all over California and all over the country, giving tangible evidence to the passionate community that has been built around the podcast.

The podcast is the work of its two hosts, Cody and Lance. When First Smoke of the Day first appeared in 2021 it was audio-only. That’s because the topic had to do with the real underground culture of growing and selling weed. The first guests were well-known on the underground scene but would never show their face.

From the start it was clear that the podcast was all about providing a platform for those in the cannabis industry to tell their stories.

Once the podcast turned the cameras on and began to feature big players in the weed game in California and beyond, its viewership skyrocketed. 2022 proved to be a year of massive growth for the pair. The show has so far featured interviews with high-profile brand owners including brands like Doja Exclusive, Insane, Fidel’s, Fiore, Ball Family Farms, Viola, B Eazy Buds, Cookies, the Backpack Boyz, Jungle Boys, Runtz, Connected, Sherbinskis, Alien Labs, Squintz, Blueprint, and many others. The show provides a who’s-who of California weed, plus national and international guests. 

With every new episode, there is hype and excitement online. Inside the weed industry, everyone wants to get their spot on First Smoke of the Day. To be a guest confers instant clout.

The show features Cody and Lance, two weed insiders, chopping it up with industry legends. Episodes usually run well over an hour and the unscripted conversation is allowed to flow without constraints. The result is a sense …

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Author: Dan Wilson / High Times

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